Tracy Zserdin

A smiling woman with short red hair and glasses, wearing a white shirt and black sweater, standing outdoors in front of a tree.

Tracy is an author, speaker, and community builder; gifted at compassionately speaking truth and helping people find hope when life hurts. Described as a “firecracker full of love,” she is equal parts grit, grace, and glitter glue—holding people together with encouragement, honesty, and a fierce belief in their worth.

She is the Executive Director of Cultivate OKC, a venture accelerator for redemptive entrepreneurs. She co-founded Made Possible By, where she championed generosity and community impact. As President and CEO of the Guthrie Chamber of Commerce, she became a small-town unifier. She hosted the Conversations Around Good Podcast, lifting up stories of ordinary people doing extraordinary things. Tracy spent more than a decade in the health and wellness industry creating spaces where people felt strong, welcomed, and capable.

Across every season, Tracy has created spaces for belonging, empowering and cheering on anyone brave enough to keep going. As a noticer-of-people, a peacemaker, and a professional encourager, Tracy brings intentional, enduring love into every room she enters.

She lives on an Oklahoma red dirt road with her wild warrior men, (Manly Mike, Isaac The Fearless, Jake The Adventurer, and Kace The Adorable). Secretly an introvert, her best days include sunshine, a good book, her back porch (or the beach) and chocolate. Always chocolate. 

A young man in an orange jumpsuit sitting behind a glass window, smiling and holding a phone receiver to his ear. He has dark, curly hair, tattoos on his arm and neck, and is in a room with a sign reading 'Hogan County' in the background.

Isaac’s Perspective

“At first, I wasn’t fond of the idea of my mom writing a book about how screwed up I made my childhood. Honestly, I didn’t like the idea at all. But, then I gave it some thought, read the book, and considered the fact that my mom is pure love, and this isn’t a story of how much of a screw-up I am but a story of a troubled me and the unconditional love of a mother and father. You are going to read this and you’re probably not going to like me and you're probably going to wonder where I am today, and you're probably not going to be surprised that I’m back in prison. But I really don’t care what you think about me. I just hope that if you're dealing with a child who is as troubled as me, then this book will help guide you and give you someone to look up to. Not me, by the way, I mean my mom and dad. I hope and pray that you have what it takes to show your kid the kind of unfailing love that my parents gave me. Enjoy the ride.”

Yours truly, Isaac —

A man with dark hair, a mustache, and tattoos on his neck and chest, standing next to his mom with glasses and short hair, both smiling near Christmas decorations.
A shirtless young man with multiple tattoos on his neck and chest, with dark, messy hair, looking at the camera with a slight smile against a dark background.
A man in an orange shirt sitting in a chair with black armrests, in front of a wooden paneled wall, with handcuffs.